The Jungle SEO's Blog

Archive for April 2010

Online video sharing sites allows users to upload, share, and view videos. When submitting your video to online video sites, did you know that you can optimize those videos so that they are bound to get more views? We all want our videos to get more views, right? Well, let’s talk a bit about optimizing videos for the online video sites.

Here are some points to remember while optimizing videos to improve online visibility.

  • Give your video a Catchy Title
  • Optimize your video for Important Keyphrases
  • Provide Transcripts of your Videos
  • Offer the Option to Embed Your Video
  • Make sure that your video clips are relevant and informative.

YouTube is one of the popular video search engine that allows you to set up your own customizable channel which helps to tell users a little more about your company. Make sure to be active in the YouTube community by commenting on other videos and subscribing to other user’s channels which helps to improve rankings.

Also, http://www.break.com is a great place to add your video, if you put your keywords in the title of your video there’s a good chance that it will rank well in Google. Whenever uploading a video, try to pay attention to tagging the video properly with the appropriate anchor text, title the video with important keywords and make sure you add your website’s URL to your profile page.

Apart from this, promote your videos by embedding them in your blog entries, in blast emails, and on pages of your website. The point of video for business purposes is usually to drive people to your website.  Don’t forget to tell your viewers where you want them to go! You can do this in the video itself, as part of your profile, or both.

Overlook in to other video sharing sites which helps improve online visibility

Metacafe – www.metacafe.com

Google Video – www.video.google.com

Yahoo Video – www.video.yahoo.com

AOL Videowww.video.aol.com

Daily Motion – www.dailymotion.com

Flickr Video – www.flickr.com

Blip.tv – www.blip.tv

Motionbox – www.motionbox.com

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Is Domain alias good for SEO?

Before we get into the topic, lets look into this point – What is the need for domain aliases or what is the purpose of purchasing multiple domains for a business?

a. Brand protection – to protect your brand named domains.

b. to recover visitors typing your domain name mis-spelt.

Years back, SEO experts suggested to have 301 redirects to avoid Google treat your duplicate content of domain aliases as scam.

Now, Google looks at duplicate content in a different way. After the RSS evolved, it could no more treat the duplicate content as scam, instead Google started analysing them – finding the core of the content, the origin and the values of it from various factors (as usual un-disclosed factor ). So, whenever Google finds a bunch of websites with the same content, it tries to – order them, remove less valuable, and put the most relevant one in SERPs.

So Duplicate Content is NO MORE A SCAM.

OK, does that mean we can have multiple domain aliases with the same content?

To dive deep into it, lets take http://www.primarydomain.com and http://www.aliasdomain.com as an example.

Here if the websites are well optimized there is a fair chance that both the domains can be shown in SERPs (adding advantage of capturing one more placement in SERPs). Most of the times as these domains have different values for itself, only either of the domain can be seen in SERPs. It looks more advantageous?? IT MAY sound like..

My point is if in any case if both primarydomain and aliasdomain shown in SERPs

1. will visitors be not confused on which is the official one?

2. will visitors realize these are just domain aliases and the duplicate content they see doesn’t mean they are un-official resource?

3. If in case visitors comes across aliasdomain.com more often and links them from other places – what could be the effect for primarydomain.com?

4. which domain will you promote in your business card?

5. you can expect only either of the domain to show up in SERPs – then can you control on which domain have to be shown.

I couldn’t find answer for these anywhere around.

My understanding is when you have domain aliases without redirects the core purpose (point a & b mentioned above) of having multiple domains is lost.

Social media marketing describes use of social networks, online communities, blogs, wikis or any other online collaborative media for marketing, sales, public relations and customer service. Common social media marketing tools include Twitter, Friendfeed, MySpace, LinkedIn, Facebook, Flickr, Wikipedia, Orkut and YouTube.

Tracking social media is no easy feat. When you consider just how much content is created every hour, the task of following the various sources is extremely time consuming. To help you streamline the process, we are providing some social media tracking tools below.

Google Alertswww.google.com/alerts are email updates of the latest google results based on your choice of query.

Social Mentionwww.socialmention.com Real-time social media search and analysis

Addict-o-maticwww.addictomatic.com searches the best live sites on the web for the latest news, blog posts, videos and images.

Yacktrackwww.yacktrack.com/search As a content producer, you can search for comments on your content from various sources or other blogs that talk about your content

Omgiliwww.omgili.com – Omgili is your way to find “subjective information”. As opposed to traditional search engines, which search for sites and pages, Omgili finds consumer opinions, debates, discussions, personal experiences, answers and solutions.
Boardreaderwww.boardreader.com/ – A simple search engine that scans various forums, message boards and now various other forms of social media.

Same Pointwww.samepoint.com – Samepoint is a conversation search engine that lets you see what people are talking about.
Howsociablewww.howsociable.com it provides a simple way for you to begin measuring your brand’s visibility on the social web. Measure your brand against 32 key social metrics.

Surchur.com – www. surchur.com – It’s an ultimate dashboard (the developers opinion) to right now.

BlogPulsewww.blogpluse.com – It is an automated trend discovery system for blogs. BlogPulse applies machine-learning and natural-language processing techniques to discover trends in the highly dynamic world of blogs.

Trackurwww.trackur.com/ online reputation monitoring technology

OneRiot www.oneriot.com/ is a realtime web search engine, which archives and makes searchable news, videos and blogs being discussed on the social web, ordered to reflect current social relevance
There are plenty of other tools out there to help you keep on top of social media’s content, but these ones work well as aggregators and will definitely help you streamline the tracking of your social media campaigns.